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Drift Brewing Brand Identity

drift logo, made out of Chennai (a rounded font), with the dot of the i changed into a crescent moon. The logo is white on a burnt orange background.

Created as a part of the Briefbox bootcamp, this brand & packaging identity for a fictional brewery takes its inspiration from SoCal skate culture. Using a mixture of graphic design and illustration, I created a unique and refreshing brand identity for Drift.

The Great Canadian Cheese Festival 2025

The Great Canadian Cheese Festival logo over a blue background with a cheese pattern.

The Great Canadian Cheese Festival took place May 24 & 25, 2025 at Fort Henry, in Kingston, ON. I worked with the small team behind the brand to help them land sponsors, promote the event, feature local businesses, and make the Cheese Fest a success.

I primarily focused on social media posts, notably short-form videos, to help promote the event, leaning into a fun and friendly tone of voice to showcase the all-ages nature of the festival. The GCCF was featured in the Kingstonist, on Kingston Global, and other local news outlets.

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