SERVICES

Want to elevate your brand, update your site, or need a beautiful illustration for your company? See a comprehensive list of my services below.

Branding & Identity Systems

Logo & Identity | Rebranding/Brand Refreshes | Style Guidelines | Art Direction | Packaging | Social Media Content

Looking for a logo for your company, or want a refresh on your existing brand identity? I offer collaborative services for any stage of the brand identity journey, from initial concepts to extended brand usage. I provide services including logo design, complete identity systems (typography, colour, brand elements, photography/iconography/illustration styles, etc.), alongside brand usage guidelines to ensure your brand pops online and in print.

Additional social media rollout packages are available. Please reach out to discuss!

Digital & Interactive

Wireframing | Rapid Prototyping | UI & UX Design | User Testing | Front-End Web Design | WordPress & Squarespace

Whether you have an application you need help designing the look-and-feel of, or need a website for your small business, I can help you reach your goals. I can help you create beautiful templated websites through platforms like WordPress (what this site is built on!) and Squarespace, as well as help guide your users to the places you want them to go.

Illustrations & Iconography

Background Art | Landscape, Nature & Urban Illustrations | Editorial | Character Design | Infographics

I offer comprehensive illustration services for digital art in raster and vector formats. With a versatile skillset spanning many styles of artwork, I would love to work with you to produce illustrations that can be used for editorial publications, packaging design, book illustrations, and fine art posters. I also develop iconography sets that can serve as a unique addition to your brand’s visual identity.

Editorial Design

Book and eBook Layouts | Magazine Spreads | Flyers and Promo

Looking for a flyer design, or or someone to format your ebook? With prior experience publishing ebooks and designing magazines, leave the formatting to me while you unleash your creativity on the page.

My Process

While every project is unique, I generally stick to this process as a form of best practice.

1. Research

Gather information about client goals and objectives. Look at potential competitors, pain points, and areas for growth.

2. Ideation

Take the research and develop rough concepts for client approval. Meet with client to finalize a direction and move forward with refinement.

3. Design

This is where all assets are developed, from logos to illustrations. Depending on the project, this may go in conjunction with the back-and-forth revisions in step 4.

4. Review

Client review of design with the potential for 2-3 design changes before the finalization of assets for production.

5. Finalization

Once full approval is received, assets will be finalized and packaged. Continued support and future tweaks are always an option, as your business grows and changes alongside you.

Ready to collaborate?

Fill out the form below or email me @ hello@isabelkhughes.com to connect!

Even if you don’t see what you’re looking for above, please feel free to reach out — I am always open to new projects!

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