Full identity for The Youth Harbour, an initiative launched by the Foundation for Environmental Stewardship (FES) in 2021. I created the overarching brand identity — logos, typography, colour palette, and brand guidelines. This informed the launch of the Youth Harbour's website.

The Harbour is a youth-for-youth platform focused on empowering youth to take climate action. While acting as the creative lead for the Foundation for Environmental Stewardship (FES), I was given the opportunity to brand out The Harbour from the ground up.

After discussion with the team, we decided on:

• needing a Canadian focus within the branding
• organic and natural, but still abstract
• vibrant, as to emphasize the youth-focus of the platform

Below, I further break down my process in creating the brand identity for The Harbour.

(For more information about it, please visit The Harbour's website!) 

The Harbour is a youth-for-youth platform focused on empowering youth to take climate action. While acting as the creative lead for the Foundation for Environmental Stewardship (FES), I was given the opportunity to brand out The Harbour from the ground up.

After discussion with the team, we decided on:

• needing a Canadian focus within the branding
  organic and natural, but still abstract
  vibrant, as to emphasize the youth-focus of the platform

Below, I further break down my process in creating the brand identity for The Harbour.

(For more information about it, please visit The Harbour's website!)

The Harbour is a youth-for-youth platform focused on empowering youth to take climate action. While acting as the creative lead for the Foundation for Environmental Stewardship (FES), I was given the opportunity to brand out The Harbour from the ground up.

After discussion with the team, we decided on:

• needing a Canadian focus within the branding
• organic and natural, but still abstract
• vibrant, as to emphasize the youth-focus of the platform
  

Below, I further break down my process in creating the brand identity for The Harbour.

(For more information about it, please visit The Harbour's website!)

The Harbour is a youth-for-youth platform focused on empowering youth to take climate action. While acting as the creative lead for the Foundation for Environmental Stewardship (FES), I was given the opportunity to brand out The Harbour from the ground up.

After discussion with the team, we decided on:

- needing a Canadian focus within the branding
organic and natural, but still abstract
- vibrant, as to emphasize the youth-focus of the platform
- Below, I further break down my process in creating the brand identity for The Harbour.

- Canadiana artists:
Tom Thomson, the Group of Seven, and Emily Carr
- abstract, natural imagery
- Canadian identity, with a distinct focus on climate
- vibrant youth focus

Collectively, we pulled a lot of inspiration from the works of the Group of Seven, and fellow artists Tom Thomson and Emily Carr. As celebrated Canadian painters, their works are easily recognizeable, vibrant, and use abstracted images to create a feeling of nature that we thought was fitting for the Harbour's identity.

Collectively, we pulled a lot of inspiration from the works of the Group of Seven, and fellow artists Tom Thomson and Emily Carr. As celebrated Canadian painters, their works are easily recognizeable, vibrant, and use abstracted images to create a feeling of nature that we thought was fitting for the Harbour's identity.

Collectively, we pulled a lot of inspiration from the works of the Group of Seven, and fellow artists Tom Thomson and Emily Carr. As celebrated Canadian painters, their works are easily recognizeable, vibrant, and use abstracted images to create a feeling of nature that we thought was fitting for the Harbour's identity.

Collectively, we pulled a lot of inspiration from the works of the Group of Seven, and fellow artists Tom Thomson and Emily Carr. As celebrated Canadian painters, their works are easily recognizeable, vibrant, and use abstracted images to create a feeling of nature that we thought was fitting for the Harbour's identity.